Project Description

Achill Oysters

The Brief
Covid-19 resulted in a significant drop in export sales for Achill Oysters. The company required PR support to increase domestic sales.
What we did
Narrate PR implemented a timely PR campaign to boost sales for the company linking with the re-opening of restaurants under the COVID-19 roadmap on the 29th June 2020.
What we achieved
20 print articles in national, regional and trade publications. 5 media interviews, 2 podcasts, careers feature in Irish Country Living. The company achieved an uplift in restaurant, online sales and positive feedback from key stakeholders.