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So far NPr_adm1n has created 4 blog entries.

Are you PR ready?

2021-04-15T10:54:46+00:00April 15th, 2021|

Have you decided it’s time to incorporate PR into your business plan but you are not sure where to start? Many businesses will see their competitors achieving media coverage for their brands and immediately want to compete. Building PR into your business planning is always a good idea however it is not simply a case of jumping in. PR for the sake of doing PR will not add value to your business in the long term. The first port of call is to consider how PR will help you deliver your overall [...]

Public Relations… a sound investment for any business

2021-04-15T08:40:50+00:00April 4th, 2021|

Running a business is tough enough. Running a business during a global pandemic demands incredible resilience, creativity and determination. Irish businesses have demonstrated this in spades adapting their offerings at a rapid rate this year and this will have to continue until we find a way back to normal at some stage in 2021. Public Relations has certainly proved its value during COVID-19. While some businesses have cut their marketing budgets altogether, other savvy businesses have used PR as a highly effective way to keep their brand firmly in the minds of [...]

In today’s changing working environment, prioritising Internal Communications is pivotal to success

2021-04-15T08:43:45+00:00March 15th, 2021|

With advances in technology and more people working from home, how does your current internal communications strategy stack up to this rapidly changing working environment? One of the main issues employees cite as a barrier to them achieving their work targets or enjoying their role in an organisation is poor communication. This can be attributed to a particular line manager or a systematic issue that is part of the overall culture. If this issue is not remedied, it can have detrimental effects on morale, efficiency and ultimately the profitability of your business. The [...]

Protect your reputation – Top tips to prepare and respond to a crisis

2021-04-15T08:46:47+00:00February 3rd, 2021|

There are of course best practices when it comes to developing a crisis communications plan for your business. The old adage ‘fail to prepare, prepare to fail’ still applies. Having an up to date crisis communications plan and not one that sits gathering dust in a drawer is imperative if you want to protect the reputation of your company. I have handled numerous crises and worked with clients and in house teams to develop practical crisis communications plans they can all commit to. It has to be tailored to the work and [...]

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